NW-Logo-reveal-04-05.jpg

Nicework is a purpose-driven branding agency founded in 2007.

For years our purpose has been to “make shit people care about”. We are focused on making a dent in the world by building brands people care about.

We excel at taking complex or technical information and making it simple, easy to understand and framed in a way that gets people caring. We cut through the noise, get to the heart of what makes a brand unique, build simple and impactful messaging and bring it to life through branding, sales and communications.

Caring creates important shifts — shifts in perspectives, emotions and bottom lines

Our offering

  • Purpose

    Define or refine your brand purpose

  • Positioning

    Develop your unique brand positioning

  • Messaging

    Get clear on your messaging

  • Brand Identity

    Create a stand-out brand identity, personality and tone of voice

  • Tell your story

    Generate excitement and communicate your story

  • Sustainable growth

    Give you the tools and resources to keep growing

How do you successfully navigate the challenges that come with a growing exponential brand?

Knowing your company and project purpose is key to creating long term value. With almost two decades of experience in crafting purpose-led brands, we’re here to get you there.

How your project evolves

We use a process called The Niceway which is designed to get the best for your project. In-depth knowledge and strategy built rapidly and designed for Web3. This is what working with us looks like for you.

Recent work

yWhales

yWhales is a community of experienced and influential business leaders from around the world who build, advise, and invest in Web3 technology. The ecosystem comprises four divisions including Communities, Solutions, Ventures, and Labs. Together, they share a passion for blockchain technology and believe in the potential of Web3 to shape how we all live, work, and play together. With a powerful community, yWhales onboards companies to Web3.

Basrus UK

Basrus is part dev house and part software consultancy with offices in Johannesburg (and soon, the UK). Their work, primarily, involves consulting with leaders and department heads, helping them understand their business needs and the digital processes involved. When their work goes beyond consulting, they build systems, platforms, and custom integrations for clients across different industries including Human Resources, Retail, and Logistics.

What the world's best brand builders think